BOYLE Sports named West Ham sponsor in potentially biggest English front-of-shirt deal

NewsNow · SBCNews · 2026-06-30 · archive

The Story So Far

West Ham United have secured a significant new commercial partnership with Boyle Sports, confirming the company as the club’s primary front-of-shirt sponsor. The arrangement is described as a potentially record-breaking agreement, possibly representing the most valuable jersey sponsorship deal in English football history. This partnership ensures that the company's branding will be prominently featured on the first team's playing kits. By finalizing such a high-value contract, the club stands to receive a substantial financial boost, enhancing their economic position within the top tier of English football. The deal highlights the Hammers' sustained commercial appeal and their ability to attract major investment through high-profile branding opportunities.

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